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What is Technical Seo?

  • Writer: Pragati j
    Pragati j
  • Mar 10, 2023
  • 2 min read

This blog is on Technical SEO. As you know, SEO is on-page SEO, off-page SEO, and the other aspect is technical SEO. Technical SEO is the process of improving the technical aspects of a website so that the ranking of a website can be increased in SERPs. A website must be ranked and crawled for good SEO optimization. Technical SEO is part of on-page SEO that emphasises improving the elements of the website to get higher rankings. Whereas Offpage Seo focuses on generating channels through backlinks and other mediums. What is the need for Technical SEO? Google and other search engines may want the users with the best results. Therefore google robots crawlers or web spiders evaluates the pages of the website. Where websites are user experience and may also focus on different factors. By optimising the website and removing technical errors, a website can easily rank higher and on the top results in SERP(Search engine Result Page). For a clear and good website, you must focus on the factors that are good and that consist of a website with no technical issues and the website is fast and have good indexing must be crawlable, and has high speed, and gives no error while opening. Features of a Technically Optimised Website 1. High load time Nowadays, webpages must have a fast speed and should take less time. If a website takes too much time, then that website may not be technically sound. So, to keep your website optimized, you must go for websites with high speed and fast rate. 2. Easily accessible for search engines A website that has an internal linking structure can help in getting more traffic However, the search engine uses robots to crawl or spider your website. The robots follow the link to discover the content of your site. If your site has a strong internal linking structure then it may be easier to understand the content of the site. Crawlers do it with links they find links that can be do-follow or no-follow. However, do-follow may give the crawlers content of the page. No-follow may disallow the opening of a webpage. 3.Robots.txt file If you want to give directions to your site you can do through robots.txt where you tell crawlers where to go or where not to go on your site. So for a good site, the files containing robots.txt must contain the proper code otherwise the file may be blocked and search engines may not find it. The meta robots tag If you want search engines to crawl a page but to keep it out of search results, we use a robot meta tag. With this tag, you can give instructions to crawl a page, but it may not follow or no-index or no-follow a post or page. Conclusion This blog will provide you with information on technical SEO. what are the main techniques to optimize a website? These are the factors here that will provide you with information.


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